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Social media feeds for nonprofits and charities, free to run

Your supporters are already posting. Put it on your site: a live Instagram and Facebook feed for charities, community groups, faith groups and NGOs, with a separate feed for every programme or branch and recorded consent that supporters can withdraw whenever they want.

No card, no charity application to fill in, and no proof of status to send. The free plan is simply free.

A wet stone path running through bright green pasture toward mist-filled mountains
A narrow aisle between two tall bookcases, receding towards a bright window
The fanned pages of an open book catching soft daylight
Rust-coloured trees in a park with fog sitting between them
An avenue of cherry trees in full blossom over a park path
A runner on a wet waterfront promenade, a suspension bridge and skyline behind
Tall dark conifers standing in blue fog, the trunks receding until the mist closes over them
A crowd with raised hands at a benefit night, the stage lit gold behind them
A turquoise river running through a narrow rock gorge with green trees over both banks
A paint palette loaded with colour, brushes and small prints across a wooden table
A meadow of poppies in cream, orange and pink against deep green
A track winding through golden grassland toward a turquoise lake and hills
#ThornmereTogetherLive on the appeal page
$0
To run a feed on your website
Programme feeds, on every plan
10
Platforms one feed can combine
16
Themes, free plan included

What a charity actually needs from a social media feed

Free to run

The free plan is a real plan, not a demo

7 layouts, all 16 themes and the theme builder, unlimited feeds and unlimited people on the account. Small organisations run on it permanently rather than growing out of it in a fortnight.

Consent on record

Ask before you publish somebody, and let them undo it

Send a rights request from the post itself. The supporter approves or declines on a plain page, and the same link still carries a Withdraw button months later.

Per programme

Conservation does not have to share a feed with fundraising

Every programme, branch or local group runs its own feed with its own coordinator, and they combine on your main appeal page. Feeds and team members are unlimited on every plan.

Nothing unreviewed

A public campaign tag does not get straight onto your site

Anything a public tag brings in waits for a person. Keyword rules run on every plan, and your donate page shows what somebody released rather than whatever the internet attached to your hashtag.

Where to start, whether you are a charity, an NGO or a church

Charity, nonprofit, not-for-profit, NGO, foundation, trust, community group, association, faith group. The label matters less than how you are organised, because that is what decides whether you want one feed or fifteen and whether the review queue is on from day one.

A charity with local branches

Give every branch its own feed and its own coordinator, then combine them on the national appeal page. Because feeds and team members are unlimited on every plan, twelve branches costs the same as one, and a branch can start before head office has decided anything.

A church or faith group

Congregation photos are the sensitive part, so the useful default is a feed of your own accounts with the review queue on, plus rights requests for anything a member posted. The same feed runs on the hall screen for notices before a service.

A two-volunteer community group

Start on the free plan and do not talk to anyone. Connect the accounts you already post from, pick a layout, paste one line into your site. If your site is WordPress or Squarespace the snippet differs, and the embed picker gives you the right one.

An NGO with country offices

Each country office keeps its own feed in its own language and its own approvers, so a restricted-fund report page can show only the programme that funder paid for. Nothing forces every office through one shared account.

A foundation or grantmaker

The feed you want is usually other people’s: the organisations you fund, posting about the work. Rights requests are the mechanism for that, because publishing a grantee’s photograph on your site is exactly the case where asking first matters.

A separate feed for every programme, branch or chapter

Conservation posts about the river, the arts programme posts about the workshop, the fundraising team posts about the gala, and a branch three counties away posts about all of it. Pour that into one feed and a funder cannot find the work they paid for. So each keeps its own, and the appeal page shows the combination.

Conservation
Instagram, Facebook
Run by its own coordinator
Community arts
Instagram, YouTube
Run by its own coordinator
Local branches
Facebook, Instagram
Run by its own coordinator
Fundraising
Instagram, TikTok, YouTube
Run by its own coordinator
Website
The appeal and donate pages

One combined feed where a first-time visitor lands, showing the work happening this week rather than the campaign photography you commissioned two years ago.

Per programme
Each project's own page

Every programme feed also stands alone, so a branch page or a restricted-fund report shows only that work and a funder sees the thing they paid for.

A diagram of the structure, not a screenshot of the dashboard. Thornmere Trust is invented for these mockups and is not a real charity.

A campaign tag is public, and your donate page should not be

The moment a hashtag works, it attracts people who are not your supporters. Everything a public tag brings in waits in a queue for somebody to release, keyword rules run on every plan, and pulling something already published takes it down without anyone editing the site.

Your own account
On the appeal page
Volunteer, consent granted
On the appeal page
Public campaign tag
Waiting for review
Public campaign tag
Not published

Two streams, guarded differently. Posts from your own connected accounts go through the filters: keyword rules on every plan, and image scoring that reads the picture rather than the caption on Business and above. Those filters do not run on what a stranger sends from a phone at an event. That stream is held for a person instead, which is why review first is the default.

Embedding the feed on your donate and appeal pages

Most charity websites show commissioned photography from a campaign that ended two years ago, because refreshing it is somebody's job that never reaches the top of the list. A live feed is the work that happened this week, combining 10 platforms, and it updates whether or not anyone remembers to update it.

The donate or appeal page
Masonry

Supporter photography arrives in every shape there is, and a grid of fixed squares crops the best of it. Masonry is also in the free layout set, so this is the one you can run without paying.

The impact page
Timeline

A campaign has a shape, and a restoration or a build or an appeal reads better in sequence than shuffled. A timeline keeps the order the work actually happened in, which is what a funder is reading for.

Volunteer and supporter stories
Quote wall

What a volunteer writes about a morning they spent with you persuades better than the same fact in your own voice. A quote wall puts the words first and the photo second, which is the right order for testimony.

Campaign and appeal films
Video gallery

Appeal films, site visits and volunteer takeovers are video first. A gallery treats them as video rather than as thumbnails that happen to move, and pulls YouTube, TikTok and Vimeo into one wall.

Priya R.2 weeks agoGoogle

Booked the sunrise trip on the strength of the photos and it was better than the pictures. The guides knew exactly where to be and when.

A walker standing on a dark volcanic ridge as the sun breaks under storm cloud over the seaYouTube

Three days on the ridge trail, start to finish

Riders on a painted swing carousel flung out over a clear blue sky, seen from belowTikTok

The swings go right out over the water

Atlas & Pine@atlasandpine · 3dTwitter/X

Sunrise crew made the ridge before the storm broke. Whole set is up on the site now.

Atlas & Pine5wFacebook

Lagoon day. Six boats out, nobody tipped in, and the water stayed that colour the whole afternoon.

Kayakers in red and yellow boats threading a turquoise lagoon between limestone cliffs
Marcus T.1 month agoGoogle

Second trip with them this year. Everything ran on time and the small group size is the whole point.

Someone dancing in front of a bright yellow wall, hair thrown across their faceInstagram

Found the yellow wall. Obviously we danced at it.

A couple silhouetted on a dune crest against a wide sunburst, ripples in the sand belowInstagram

Made the crest just before the sun did.

Hot-air balloons drifting over pale rock formations at dawnInstagram

Up before the balloons were.

Atlas & Pine7wFacebook

End of the festival, and they let the whole lot go at once. Nobody said a word for about ten seconds.

Hundreds of coloured balloons rising together into a clear blue sky

A demo feed for an invented brand, showing 6 of the 10 live sources in one wall. The posts, reviewers and engagement numbers are illustrative, not product metrics. Every field on these cards is one the widget really renders, but the wall itself is drawn for this page rather than served by the widget.

Before you print a campaign tag on anything, it is worth reading how to run a hashtag campaign. For the consent side in depth, including what happens when somebody withdraws, our UGC rights and deletion test is the long version of the section above. And for a gala or a sponsored run, the social wall for events covers screens and supporter posting.

No nonprofit tier, because there is nothing to apply for

A discounted charity plan usually means a form, a registration number and an annual re-check. The free plan skips all of that by being free for everyone.

7
layouts on the free plan, including Masonry for supporter photography
16
themes, every one of them, plus the builder for your own colours and fonts
feeds and people on the account, so branches and volunteers cost nothing
3
connected sources free, with a monthly view allowance that suits a small site

Free feeds carry a visible link back to us, which is how the free plan pays for itself. Paid plans can turn it off. If you grow past the free allowance, Pro at $29 a month lifts the view limit and the source count, and Business at $59 makes page views unmetered and opens live event walls for your gala or sponsored run. Full pricing breakdown.

Questions charities and community groups actually ask

Is there a free plan for nonprofits?

The free plan is free for everybody, so there is no charity application to fill in and no proof of status to send. It carries 7 of the 40 layouts, all 16 themes, the theme builder, custom colours and fonts, unlimited feeds and unlimited people on the account, with 1 connected source (3 through your 7-day trial) and a small monthly view allowance. Free feeds carry a visible link back to us, which is the trade. Plenty of small organisations never need to leave it.

How do we get permission before putting a supporter’s photo on our site?

Send a rights request from the post itself. The person gets a link to a plain page showing the exact post and the exact terms, with Approve and Decline, and no account or app at any point. Approved content is what publishes. What matters more for a charity is the fourth state: the same link keeps working, so somebody who agreed in March can withdraw in November without emailing anyone or finding the right person to ask.

We photograph the people we work with. Is this appropriate for that?

It gives you the mechanism, and the judgement stays yours. What the product does is concrete: it records who agreed, to which post, under which version of the terms, and when; it holds anything from a public tag for a person to review before publication; and it lets somebody take their consent back afterwards, which is the part most tools have no answer for. What it does not do is tell you whether a particular photograph should be published, or certify you against any standard or regulation. If you work with people who cannot freely consent, that decision belongs with your safeguarding policy and not with a widget.

Can each branch, project or country office have its own feed?

Yes, and it costs nothing extra. Feeds are unlimited on every plan including the free one, and so are team members, so each branch can keep its own sources with its own coordinator approving its own content. Those feeds combine into one wall for your main appeal page while each still stands alone for a branch page or a funder report.

We are a church rather than a registered charity. Does this fit?

Yes, and the setup most faith groups want is the cautious one: a feed of your own accounts with the review queue switched on, so nothing reaches the website or the hall screen unseen. Rights requests cover anything a member posted that you would like to feature. Nothing here assumes a charity number or a particular legal form.

Can we run a campaign hashtag and show what supporters post to it?

Yes, with the caveat that matters for a public tag: everything it brings in lands in the review queue rather than on your site. Hashtag collection runs through Instagram and Facebook, and on X with any paid plan. The Instagram route needs an Instagram Business account linked to a Facebook Page. Running a campaign tag does not mean handing your donate page to whoever uses it.

What about our gala, sponsored run or volunteer day?

The same feed can run as a live wall on a screen at the event, and your first event runs free: schedule a one-time 24-hour go-live window and run the gala on it before committing to anything. Supporters post to it from their phones with no app and no account, and everything waits for approval before it reaches the screen. After that first event, live walls sit on the Business plan.

Will it slow our website down, and will it match our brand?

All 16 themes are on every plan and so is the theme builder, so your own colours and fonts go in directly rather than you picking the nearest preset. The feed loads after your page rather than blocking it, and the images are sized for the slot they land in.

What does it cost if we outgrow the free plan?

Pro is $29 a month and lifts the view allowance and the source count. Business is $59 and makes page views unmetered, adds image moderation that reads the picture rather than the caption, and opens live event walls. There is no separate nonprofit tier, which also means there is nothing to apply for and no annual re-certification.

Show the work, while it is happening

Connect the accounts you already post from, pick a layout, and paste one line into your site. The free plan asks for no card and no proof of charity status, so there is nothing to get approved before you find out whether it looks right on your page.

Works on WordPress, Squarespace, Wix, Shopify, Webflow and plain HTML.